A recent shopping excursion brought it to my attention that companies are currently getting around the increase in costs by tricking consumers and it's happening to more items that I had previously thought. Take a look at some of your favourite brands. Do they look smaller than they used to?
It's because they are.
Apparently one way of charging us more is by making the package/goods smaller so we don't feel like the item costs more. But it does!
For more details/brands, read here...